Sign in Join Free Help 中文版
I BUY
JUJOE Home > Information > Market Trends

Under Armour to outfit the UTES football team

Under Armour Inc and The University of Utah announced a multi-faceted five-year partnership that designates Under Armour as the official performance apparel and footwear outfitter for the University of Utah football team.

Under Armour will supply Utah's football players, coaches and staff with its technologically advanced line of performance apparel, footwear and accessories. The Utes are the latest in a line of powerhouse FBS programs to form a partnership with Under Armour.

The brand has official outfitter relationships in The Atlantic Coast Conference, The Big 12, The Western Athletic Conference, and The Southeastern Conference, including agreements with Auburn University, University of Hawaii and the University of South Carolina.

"The University of Utah is a program committed to improving performance and we're excited to provide them with an undeniable on-field advantage through our latest innovations in footwear, uniform designs, fabrics and textiles," said Kevin Haley, Senior Vice President, Sports Marketing. "We look forward to our partnership helping the Utes reach new levels of success."

In addition to providing technologically advanced performance apparel and footwear, the partnership includes Under Armour marketing and promotional rights. Under Armour has incorporated coaches, facilities and former players from some of its other partnerships in its previous marketing and advertising campaigns, including "Protect This House" and "Click-Clack." Past commercials have featured Steve Spurrier (University of South Carolina), Ralph Friedgen (University of Maryland) and Tommy Tuberville (Auburn University).

"Our players and coaches are excited about the opportunity to wear Under Armour products," said Kyle Whittingham, head coach. "We became interested in Under Armour because of the high quality of its product line and its cutting edge appeal. In addition to benefiting our current players and staff, our partnership with Under Armour will be a great recruiting tool."

Under Armour, the originators of performance apparel, has transitioned athletes into moisture-wicking apparel since 1996. Under Armour products are sold worldwide and worn by athletes at all levels, from youth to professional, on playing fields around the globe.
 
 

>>Print the page  >>Close window

 Correlative News:
Under Armour to outfit the UTES football team (2008-4-23)
Pajar launches Paris Hilton's new footwear collection (2008-4-22)
Under Armour to sponsor IWLCA's National Coaches Poll (2008-4-21)
Moda Made In Italy to take place at MOC centre (2008-4-21)
Fashion fair in Hanoi for promoting domestic enterprises (2008-4-20)
   Search News
Search for:
Keyword:
   Industry News
Phoenix Footwear announces Q4 & 2007 conference call
Nike launches lightest and strongest basketball shoe ever
Spanish designers spell magic at MFW
Camuto Group to host an event for CFDA members
Make your feet look beautiful with YogaToes
More »
   Market Trends
Under Armour to outfit the UTES football team
Under Armour to outfit the UTES football team
Pajar launches Paris Hilton's new footwear collection
Under Armour to sponsor IWLCA's National Coaches Poll
Moda Made In Italy to take place at MOC centre
More »
Add to favorite Make JUJOE.COM my home page Go to Chinese website
JUJOE.COM(The China Jujoe Shoes Net) faces the global shoes merchants, as it is one of the biggest, most specialized and most active B2B platforms on information transmission and transaction in the global shoes trade industry.
Home - Selling Leads - Buying Leads - Products Catalog - Companies List - Information - Member Assistant
About Us - Our Service - Service Items - Advertise - Contact Us
All contents copyright © 2005-2007 JUJOE.COM All rights reserved.